This project explored the possibilities of AI-generated imagery. Using a tool called Visual Electric, I created bag models and fashion portraits.

I aimed to establish a timeless brand, where the bags, like the brand itself, could last more than a lifetime.

The strategy I envisioned centered on limited production and maximum repairability. Thanks to their timeless designs, exceptional quality, and robust repair services, these bags can be passed down through generations, ensuring they last for multiple lifetimes.